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Welcome To Pragma Fashion


We first open Pragma Fashion in 1998 and have seen it grow and flourish.

Due to the success, we had with Pragma Wholesale we decided to create our own retail outlet to display the wide range of all our quality garments.

We are proudly part of the New Zealand Retailers Association.

We specialize in high-quality Indian saree, Indian Wedding Saree, and Kurtis. Indian and Western fashion for both men and women of all occasions.


The Pragma group consists of the following family-run businesses based in Hamilton since 1988:-


  • Pragma Fashion – providing a wide range of quality western and Indian fashion garments online and in-store for our customers. Operating since 1998.
  • Pragma Wholesale – designer, manufacturer and wholesaler of western fashion, dealing directly with multi-store retails since 1988.
  • Property and Land Developments – have developed a number of quality residential subdivisions and commercial developments in Hamilton since 2008.
  • Pragma Homes – building quality homes, apartments and townhouses.


Keeping up with modern technology, we have now launched our new e-commerce store.

From our new e-commerce store, you can buy top quality clothing from anywhere in New Zealand and have it delivered right to your door.

Visit our eCommerce store today!

indian saree


Pragma Fashion indian kurtis


Pragma Fashion western clothes

Western Clothing



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Show all timings
  • Monday09:30 AM - 05:00 PM
  • Tuesday09:30 AM - 05:00 PM
  • Wednesday09:30 AM - 05:00 PM
  • Thursday09:30 AM - 05:00 PM
  • Friday09:30 AM - 05:00 PM

Additional Details

  • Email:taruna@pragma.co.nz

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